Analyzing Customer Data to Optimize Pandabuy Prada Reselling Strategy
2025-06-23
By leveraging the Pandabuy Spreadsheet, our team conducted thorough analysis of reselling customers' demographics and purchasing behavior to refine our product assortment and checkout experience.
Key Demographic Insights
- Age Distribution:
- Gender Split:
- Purchase Frequency:
Strategic Recommendations
| Insight | Action Item | Expected Impact |
|---|---|---|
| High female customer concentration | Expand selection of Prada women's accessories | 15-20% revenue increase |
| Younger customers prefer mobile payments | Optimize AliPay/WeChat Pay integration | Reduce cart abandonment by 30% |
Payment Method Preferences
Our spreadsheet tracking revealed:
- Mobile wallets chosen by 68% of under-30 customers
- Credit cards remain popular with international buyers (52%)